
Shopee
About The Team
The SEO Specialist will help build Shopee’s online presence across all markets. He/she is a hands-on individual with proven experience in organic search and knowledgeable in the best practices for content strategy, link building, technical analysis, and performance analysis.
Job Description
Work closely with the regional SEO team and other cross-functional teams to provide/execute SEO best
practices
Perform ongoing keyword discovery, expansion and optimization
Conduct competitive site analysis
Monitor SEO performance with key metrics
Develop and implement link-building strategies
Work with editorial and marketing teams to drive SEO traffic in content creation through other digital marketing
channels like blogs
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for
target keywords
Other SEO tasks and duties as assigned
Requirements
Good understanding of technical SEO and content marketing best practices
Experience in using SEO and website analytics tools like Google Search Console
and Bing webmaster tool, Screaming Frog, ahrefs.com, and Google Analytics
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong project management skills
Sharp attention to details
Ability to work independently and collaborate with cross-functional teams
Good written and verbal communication skills in English
Knowledge in Spanish language is a plus